Can journalists and bloggers play nice in the same room?
In his recent blog entry , veteran CAD journalist Roopinder Tara addresses the “blogger vs. reporter” debate. This post is based on his first person experience of “co-mingling” with bloggers at an industry event. Roopinder intends to write a series of postings on this very issue. Many of us in the PR community are wrestling with the very same topic.
Traditional journalists have a code of ethics to abide by, while many bloggers post what they want when they want. Can the two happily co-exist? Will bloggers become more like journalists, and journalists become more like bloggers?
The answer lies somewhere in between, I’d guess. We’re already seeing crossover, as “traditional” reporters are turning into bloggers, including Om Malik and Paul Gillin. The blogging community has a voice, and that voice seems to be getting louder. PR practitioners would be foolish to ignore it.
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