A Twitter case study

Posted At : May 28, 2008 12:49 PM | Posted By : Steve Hodgdon
Related Categories: Social Media,PR,High tech PR,Marketing

My cynical view of Twitter is softening based on a recent company launch experience. Here's a case study about it in Twitter's 140-character max format:

We launch ZeeVee. Columnist John Dvorak tweets “What’s this about?” Bang! 900 Twitter followers instantly swarm the site. Client pleased.

Comments (0) |

Print |

Send |

del.icio.us |

Digg It! |

Linking Blogs | 437 Views

Comments

There are no comments for this entry.

[Add Comment]